The Central Regional Office of the National Health Insurance Authority (NHIA) has enrolled 26,163 people onto the National Health Insurance Scheme (NHIS) during a special Easter registration exercise under its “NHIS Festive Pulse” initiative.

The exercise forms part of efforts to expand health insurance coverage in the region and advance progress towards Universal Health Coverage (UHC) by the end of the year.

A major highlight of the campaign was participation in the Maiden Gomoa Easter Carnival held at Gomoa Ekwamkrom, where the Corporate Affairs Team from the Marketing and Branding Unit, in collaboration with the Central Regional and Gomoa District offices, registered festivalgoers and residents.

The team was led by Deputy Director Madam Angela Asiedu (Esq.), with support from Mr Kojo S.K. Thompson and Mr Eric Owusu Appiah, who supervised both regional and district operations.

As part of the outreach, NHIA teams also visited communities, churches, and markets, educating residents on the benefits of enrolling onto the NHIS while registering eligible individuals on the spot.

Registration centres were strategically positioned to coincide with Easter conventions and festivities to maximise participation.

Subscribers were provided with information on the NHIS benefits package, auto-renewal processes, and issued with subscriber handbooks.

The Acting Central Regional Director of the NHIA, Mr Kojo Sekyere Koi Thompson, emphasised the importance of health insurance in safeguarding families against the burden of medical expenses.

“We are committed to achieving UHC, and this Easter registration drive under the NHIS Festive Pulse is a major step towards that goal,” he stated.

The NHIA says it will continue to intensify community outreach through strategic partnerships and festive engagements to increase enrolment and improve access to healthcare services across the Central Region.